
Mobile App Design
Our mission was to reposition Florida Power & Light as a leader in powering electric vehicles. As the Design Lead of a team of visual and UX designers, we reimagined their mobile app experience throughout the customer journey. With the new FPL Evolution app, utility customers can now easily charge their vehicles at home, while on-the-go drivers are empowered to locate stations and charge without friction.
Role: Design Lead
1. Design & Compliance Assessment
2. Client Workshop & Site Visit
3. Customer Testing Scenarios
4. Concept Ideation & Detailed Design
5. Rapid Prototyping
How We Got There
1. CarPlay Extension
2. Wearables Integration
3. Notifications Strategy
4. Electrified Garage
5. Green Neighborhood Rewards